Technological advances have empowered users and offered them different ways of consuming
An effective digital strategy in retail implies managing all the stages of the customer journey with a global and coordinated approach

That's why we've created

introduce the digital experience into your stores

Digital signage
- Remotely display real-time multimedia content
- Promote brands and products
- Display product information to a broad audience and attract customers' attention
- Better inform customers
67.50
87.00
Motion detection
- Identify in-store consumer behaviour
- Promote targeted, dynamic, real-time special offers
- Analyse purchasing habits
- Assess the results of promotions and sales strategies
62.50
33.50
Interactive shop windows
- Showcase brands and products
- Draw customers into stores
- Involve potential customers directly and dynamically
- Encourage customers to interact with the brand
88.50
74.00
Interactive tables
- Increase brand adherence
- Allow customers to interact with the product
- Encourage interaction between sales staff and customers
- Offer tailored customer service
17.50
54.00
Interactive terminals
- Choose products online and pick them up in store
- Find products more easily in store
- Offer access to the full product range, irrespective of stock availability
- Increase average basket size by offering related products
- Guide consumers in their choices by providing comprehensive product information
60.00
55.00
Augmented reality
- Superimpose digital elements into the real world
- Consumers can try on/test products virtually
- Optimise store space by offering a wide range of virtual products
- Fewer demands on store sales staff's time
30.50
50.00
Point of Sales Terminals
- Mobile payment to ensure faster, easier purchases
- Limit losses of sale due to long queues
- Improve productivity via product interaction
- Enhanced CRM capabilities.
22.00
67.00
think bigger with Econocom!
An approach that is in line with your marketing and sales policies
Interactive solutions to suit all the new types of use
Continuously available equipment at the point of sale
Financial and operational management solutions to ensure cost control
Flexible payment solutions
Complete integration capabilities all over Europe